Top 100

It’s the parent bloggers’ monthly highlight. Or lowlight (is that even a word?). The mysterious publication of the Tots 100 rankings. For anyone who doesn’t know what I’m talking about, it’s basically a chart of parent blogs. There are about 5,000 people signed up. Every month there are people celebrating and people getting upset wondering why they’ve slipped down and others reassuring them their blog is great and it doesn’t make sense…

As with anything blog or social media related, I was late to the party. I first signed up almost a year after I’d started blogging. There were 3,600 blogs on the list and I came in at 904, which I was very pleased with. It put me in the top 25%. I never thought I’d make the top 500, that would be too awesome to even contemplate.

Well I made it to 515 inย November last year and 417 in December. I literally couldn’t believe I could reach those dizzy heights – especially as the number of blogs on the list was growing all the time.

The day the December results came out, I was lunching with my blogging friend (and guru, she knows SO MUCH MORE about blogging and social networking than me) Stressy Mummy. We were discussing stats. She was being a little cagey, trying to protect me from The Truth. That my stats weren’t that good. She didn’t want me to feel inadequate because she’s a good friend. But I needed to know. Just how many views a day was she getting?

Five hundred a day. FIVE HUNDRED???? She had got a 1,000 a couple of times. At the time I was averaging something in the region of 150-200 a day. Stressy Mummy had assured me that a pure parenting blog (no reviews, no craft, no recipes) would get in the region of 100-150 views a day. Well that was me. Pure parenting. No reviews, no craft, no recipes. I’d gone as far as I was going to get.

As we ate our lunch, the December Tots 100 rankings came through. Stressy Mummy had made it to 101! Her highest ever. I was so pleased for her, she absolutely deserved it. I was pleased with my 417 too. Not bad for someone who has no idea about search engine optimisation, who uses crap photos and doesn’t dare touch the design of her blog for fear of the whole thing imploding.

That very day, I got my highest ever views – 250.

From there it grew and grew and grew. The views went up and the all-important Tots 100 rank went up too.

But in my head I was like an anorexic looking in the mirror. I didn’t see the big overall page views, I just saw the fact that the post I published today had only had 70 views. Today. Never mind that in a few days that would be so much higher.

Getting to 190 in the Tots 100 in February was a big milestone. Inside the top 200! This is where all the amazing product reviews come flooding in… And invites to events… Oh wait, I’ve got some spam email in bad English asking me to promote beach bodies. Sigh.

This is the point where my husband started to take notice. ‘So what are you going to do? How are you going to get to the top 100?’

I’m never going to get to the top 100, I just don’t KNOW ENOUGH. I don’t know how to get people to read my blog, I don’t know how to make it pop up on Google.

So I did what I always did. I worked hard. I wrote a lot. I linked a lot. I read and commented a lot. I supported other bloggers and they supported me. Not because I wanted to make it to the top 100, but just because I enjoy writing and enjoy people reading what I write.

The MAD Blog Awards

Oh, and I became a finalist in schooldays category of the MAD Blog Awards At that point my monthly page views were fluctuating between 7,500 and 8,500. From there they grew almost daily. They are now well over 13,000 a month. Today will probably be the day I hit 14,000. Do the maths. I’ve hit that unheard of 500 page views in a month. A couple of times I’ve even hit 600.

This month everything changed at Tots100. They were going to be measuring in different ways. People were nervous. They were going to use Klout. What WAS Klout even?! I thought I’d better have a look. It was depressing. My score was 10. TEN! My mother in law’s was 11. People I know who don’t tweet or blog were in the mid 20s. So I sorted it out – Twitter, blog, Instagram, Facebook. Pretty soon my score was 63. Which it turns out is a pretty good score. I got there in the nick of time.

And today my little blog, with its design which has never been updated and its crappy photos made it into the ACTUAL Tots100. Yes, I am number 100.

TOTS 100 - UK Parent Blogs

I got there through sheer hard work. But I also got there because people read what I write. I write a lot, but people still keep coming back and reading. And for that I am very grateful. Thank you all for your support. I really appreciate it. X

Author: Sarah Mummy

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  1. Yey, well done you! I keep trying to register my blog there but it won’t work and they won’t email me back. humbug ;(

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  2. Awesome! Congratulations lovely ๐Ÿ™‚ That’s amazing news! I’ve gone up 641 places in the last month, so am #769 now…pretty happy with that as this time last month I hadn’t really taken much notice of it or properly understood what it all meant… eek! It’s totally going to end up an addiction, checking and re-checking stats ๐Ÿ˜‰

    Congrats again! You deserve it!

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  3. Congratulations on such great success. My blog is fairly new and I haven’t paid much attention to stats because I’m still finding my feet but its encouraging to read your post, well done and you should definitely treat yourself to something nice to celebrate:)

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  4. HONK! If it helps I used to stress about the scores every month until I had been blogging a good year or so – enjoy!

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  5. And you deserve it Mrs, you write so consistently well and Tots always say that this is far and away the best way to make it up the charts. They were right! Keep doing what you’re doing and whoever says pure parenting blogs can’t bake 600 page views per day – we can! (only joking to Stressy Mummy if she’s reading this, I am as surprised as she is – about mine that is!) You and I are neck and neck…hit 15,000 per month the other day!

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  6. It is well deserved and you do work very hard to get your numbers up which is obviously paying off. I have to say though that I only passed on those numbers as that is what I’d been told, I’m certainly no expert.

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  7. Well done! I agree Stressy Mummy is very helpful on that front mwah – I think I’m 800 something down from 700 something and I get 600-700 views a day but most of my views are from the US so I’m hoping to go global!! PMSL! I get mild enjoyment when my rating goes down and when I lose followers on twitter – anyone else like that?! x

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  8. correction, correction I’ve just checked as I never do and its 574 – that gives me pleasure too – I think I need rank therapy! x

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  9. Well done for putting all that hard work in! You’ve inspired me! My rankings gone massively up under the new regime, but still not nearing top 500… Maybe you should write a post for ‘top tips’ on how to get there!

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  10. Yay!!! well done you, very well deserved!! It sounds like a steady climb and not a spike so the only way is up!

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  11. Great to read this as a total newbie and absolute technophobe! The whole getting people to visit is a mystery at the moment but I plan to keep plodding away and hope to meet blogger friends. Congratulations!

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  12. Yay! Well done you. Not that ratings matter obviously, they just confirm that you’re doing good things, which you are. Whoop!

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  13. I must be the only blogger who hates these things! I haven’t checked in while. I find people start looking too much and it gets to them which i did in the first few months of signing up so I don’t bother!

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  14. Thanks very much, everyone! And well done to everyone else whose scores have gone up ๐Ÿ™‚
    Nikki – you are still an expert to me! And I like to think that everyone else is getting 100-150 (apart from me and Suzanne!) even if it’s not true!
    Claire – I don’t have any top tips, apart from write lots, read lots, comment lots, link lots and spend too long on twitter. I appreciate this isn’t possible for everyone! Other cleverer people know more efficient ways of doing things, but I certainly don’t!
    Natasha – you make me laugh. That is all.
    Hannah – I don’t think you’re alone in that, a lot of people get upset and stressed by them. I’m lucky that I have never gone down at all. I’m sure it has to happen soon and then I might get upset and stressed!

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  15. Well done – it is great when all the hard work is recognised xx

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